Los Angeles LGBT Center Acquires Ownership of Groundbreaking Website Domain Gay.com - Los Angeles LGBT Center

Los Angeles LGBT Center Acquires Ownership of Groundbreaking Website Domain Gay.com

August 4, 2017
Contact: Gil Diaz

The world’s largest LGBT organization announced today that it has acquired the popular website domain Gay.com as a donation from its current owners, VS Media and its flagship live cam site Flirt4Free. VS Media estimates the value of the domain to be $6.9 million.

The Gay.com URL will redirect people to the Center’s newly launched blog, Vanguard (VanguardNow.org), beginning as early as this week. Vanguard shares stories related to the people who are helped by Center and the organization’s dozens of programs and services, in four broad categories, that impact the lives of LGBT people around the globe: Health; Social Services and Housing; Culture and Education; and Leadership and Advocacy.

“We’ve only just begun to think about future possibilities for the domain,” said Los Angeles LGBT Center’s Chief Marketing Officer Jim Key. “But for now, the traffic from Gay.com to our new blog will help even more people learn how we’re building a world where LGBT people thrive as healthy, equal, and complete members of society.”

After acquiring the Gay.com domain last year and transforming it into an online hub for LGBT individuals looking for a community, VS Media and Flirt4Free executives hatched a concept to transform the domain into something that would provide the maximum amount of support for the LGBT community—thus creating the “Gay.com Charity Challenge.” The company invited five of the top LGBT charities and asked them to provide a proposal by July 1 detailing how the organization planned to use the site in order to further the organization’s mission while supporting the LGBT community as a whole.

“We were thrilled to see the enthusiasm and ideas the challenge brought forth by the various charities,” said Flirt4Free President Gregory Clayman. “We believe that if the Los Angeles LGBT Center follows its plans as outlined, its efforts with the domain will have a massive impact on the organization’s charity and the LGBT community not only in Los Angeles but everywhere.”

To learn more about the Los Angeles LGBT Center, visit lalgbtcenter.org.

To learn more about the Center’s Vanguard blog, visit VanguardNow.org.

About the Los Angeles LGBT Center

Since 1969 the Los Angeles LGBT Center has cared for, championed, and celebrated LGBT individuals and families in Los Angeles and beyond. Today the Center's nearly 800 employees provide services for more LGBT people than any other organization in the world, offering programs, services, and global advocacy that span four broad categories: Health, Social Services and Housing, Culture and Education, Leadership and Advocacy. We are an unstoppable force in the fight against bigotry and the struggle to build a better world; a world in which LGBT people thrive as healthy, equal, and complete members of society. Learn more at lalgbtcenter.org.

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